| |April 20208TECHNOLOGY IN INDIA REAL ESTATE - FROM CROWDFUNDING TO BLOCKCHAINOver 27 years of experience in multi-disciplinary advisory and transactions ranging from real estate to social development projects, Anuj Puri expertise in planning, undertaking demand assessment studies and transaction services including marketing strategies based on technical real estate market analysis, feasibility studies, program requirement derivation and fund and investor sourcing.By Anuj Puri, Chairman, ANAROCK Property Consultantsexpert opinionT echnology is dis-rupting different industries across the world, and real estate can-not be far behind. Already, real estate consultants have moved beyond the tradition-al ways of prospecting, with the Internet opening up the market in unprecedented ways and taking a lot of the footwork out of finding property options. As much as 70 percent of modern real estate consultancies' prospects are today acquired through digitally-obtained leads. As big data and analytics become more integrated with the property brokerage industry, such consultancies are now 'cracking the code' by in many innovative ways, including:· Obtaining and feeding deal and bid information into their company's central repository at the tap of a few buttons.· Instantly matching customers' requirements with the available options.· Tracking data on projects' construction progress and regulatory compliances in real time as and sales figures information.If we look at the larger picture of technology use in the real estate business, various new avenues and
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