CIO Insider

CIOInsider India Magazine


Ameliorating Lifestyle Using Sophisticated Technologies

CIOInsider Team

Our daily life has exerted a lot of dependence on technology for managing routine tasks. Advancements in technology have led to mind blowing discoveries and inventions of equipments that makes human’s life easier and better. Abundance of gadgets connected to the internet has deluged the market and changed the way people communicate, share ideas, work, and travel. To define the era in which one live their lives, a peek into the lifestyle will be more than enough. When you have to send an e-mail using Gmail, and the document is stored in Google Docs, and everything is done using Chrome browser, one might find it interesting that they are leading a Google lifestyle. Thus in various ways, lifestyle technology has

redefined certain decision making criterions similar to the way electricity changed the life of the people in the early 20th century.

By improving technology in various forms, numerous methods of electronic communication such as social networking, voicemails, video conferences etc. has been explored. The introduction of social media has revolutionized the way people communicate and exchange ideas. Not only communication, but lifestyle technology has also made a drastic impact in the way people perceive entertainment. The switch from CD/DVD to files that can be transmitted across smart devices using FTP is a major step in this field. The value of entertainment has moved its prime focus to delivering content that assures quality of the product. Various other branches connected to this have opened ways in which technology can be embraced to recognizable advances in the field. The IoT and wearable has integrated to give birth to technology that impacts lifestyle and aspirations of humans. The equipments that people use for building a smart home are automated so as to make life organised, and safer. The voice control automation has been assisting certain functions that move the world to flourish the concept of an AI-first world.

Nowadays, lifestyle brands have been marketing to groups of people who possess specific aspirations and cultures, so that they could deliver better products and services associated with that. The marketing aspect of lifestyle is explored greatly over the decade, allowing customers to equip the products that can significantly shape individual lifestyle according to their desires and goals. In today’s world, there are plethoras of mobile applications that are exclusively for improving lifestyle, and bring meaningful practices out of it. Lifestyle technology has not registered an off-track policy, rather leveraged and integrated key technological innovations to power daily life tasks in an optimum way.

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