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Aarth Software: Leveraging Decade-long Experience in Graph-based Technologies to Help Businesses Flourish

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 Phani Ratna Kumar,   Co-founder & CEO

Phani Ratna Kumar

Co-founder & CEO

In simple words, the world runs on data. In an era where organizational growth is massively dominated by data-driven operations, graph-based technologies are making a massive impact due to their high efficiency in mapping complex datasets to connected data. Realizing the future impact of graph-based technologies, Phani Ratna Kumar, one of the global peers in Graph-based technologies, started Aarth Software in 2020. Today, Aarth is the only proven solution vendor using graph based technologies in the global market with a proven average ROI of 400 percent to 500 percent.

In an exclusive interview with CIO Insider, Phani discusses the overall journey of Aarth, the flagship products offered by the firm, and much more:

Give us a brief account of Aarth Software's journey in the Technology, Information, and Services Industry
In its journey marked with significant growth & innovation, Aarth delivers its solutions using various niche and futuristic Graph-based technologies, including Graph Databases, Knowledge Graphs, RDF(Resource development framework) & Digital Twins that, rather than just providing analytics, solve real-world problems. By continuous engagement and bringing best practices, Aarth is and will keep investing in future-ready solutions and upskilling its employees.

With decades of experience & background in graph-based technology, Aarth started its journey in 2020 with a single vision of becoming a Graph Technology Centre of Excellence. Today, Aarth is the only firm across the globe

that has helped its clients with a proven average ROI of 400 percent to 500 percent using graph-based technologies.

For the past two years, Aarth has engaged with many global clients from multiple industries, such as Telecom, Manufacturing, Banking, Oil & Gas, Insurance, Supply Chain, and many more. Currently operating with a team of over 50 from Hyderabad, India, Aarth has been a co-innovation partner for RDF based company called ‘eccenca’ & also a global Technology, OEM & Solution partner of Neo4j, a native graph database company.

Aarth is known for its commitment to innovation, customer centricity, and focus on solving complex real-world problems using cutting-edge technology


Tell us about your flagship offerings and what makes them unique. What is the kind of technology framework embedded in them?
With a combined experience of over a century in managing and delivering insights and a decade's experience in Graph based technology, our single goal is to help clients with contextual data, thereby helping businesses flourish, both comprehensively and efficiently. To achieve this, we stick to the ‘previously delivered’ solutions along with the Enterprise ready graph intelligence platform, which empowers all types of users in organizations to find an easy way of understanding complex data to connected data.

We have helped organizations at a faster pace to find insights accurately that are hidden in their data and streamlined processes and visibility along with the ability to make more informed business decisions in a much faster & accurate way. Apart from that, we also help clients build Smart & Hyper Process Automation as well as implement and enable Graph Databases, Decision Intelligence, Graph querying & Graph analytics.

How is the team built and what are the methods they follow to draw valuable insights from the market to help the company stay afloat among its peers?
When it comes to building a team, Aarth focuses on hiring individuals with a diverse range of skills, backgrounds, and experiences, which ensures the team's ability to approach problems from multiple perspectives and come up with creative and innovative solutions. Aarth also fosters a culture of collaboration and knowledge sharing by implementing agile methodologies and industry knowledge, which encourage teams to work closely together and regularly share progress updates. This, in turn, ensures that everyone is aligned and working towards the same goals, which is critical for success.

When it comes to drawing valuable insights from the market, Aarth uses a combination of data analytics, market research, and customer feedback, which involves collecting and analyzing data from a wide range of sources, including social media, online forums, customer surveys, and publicly available data.

What is the future roadmap envisioned for Aarth Software? Where is it headed for the next five years?
Aarth is visioned to be a Centre of Excellence in Graph Technology. We are the only proven solution vendor in the global market that uses Graph-based technologies with proven ROI. We are currently working to achieve significant advances for our solutions that would be a fit for all complex problems across industries and can be readily available with some customizations. We are aligned in a way to match business expectations, where we can expect an accelerated shift towards reducing costs, increasing efficiency, transparency & reducing timeline.

With a high demand for solutions for complex problems, Aarth leverages this technology to deliver value with a shorter go-live, minimal investments, and easy adoption. Aarth’s tagline of 'Meaningful data' is self-explanatory about how meaningful contextual data is for business, which current technologies are striving & lacking in today's scenario.

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