That’s right fellas! Mickey Mouse and friends are on their way to the Metaverse, as Walt Disney’s CEO Bob Chapek says that the company is poised to take a technological leap into a virtual reality world first imagined by science fiction writers.

Word on the street implies that one of Disney’s plans of entering the digital realm is to preserve its long history of technological innovation. These technological masterpieces are said to date back to Steamboat Willie, the first cartoon to have synchronized sound and oh boy! These innovations measure up to almost a century.

Chapek believes that this idea is also a way to expand Disney + streaming video service, with new kinds of narrative enabled by the ‘three-dimensional web’.

As a matter of fact, last year Tilak Mandadi, a former executive vice president of digital from the company, shared his ideas on LinkedIn which said about building a theme park in the metaverse where ‘the physical and digital worlds collide’. This was said to be done through wearable gadgets, smartphones and digital access points. In other words, this could stand as the best of both worlds.

Since Facebook CEO Mark Zuckerberg said that the future of his company would be committed to establishing a robust, three-dimensional environment where users' digital avatars work, hang out, and pursue their hobbies, it's become a popular destination and the most talked about topic.

Other major corporations, including game developers Roblox Corp and Epic Games, as well as software giant Microsoft Corp, are developing their own metaverses. Aside from removing a phrase that has energized Silicon Valley, Disney's strategy was noticeably lacking in facts.

"Our efforts to date are merely a prelude to a time when we can integrate the physical and digital worlds even closer, allowing storytelling that is infinite in our own Disney metaverse", expresses Chapek.

Disney's digital forays haven't all been a success. Club Penguin, her online children's social network, was shut down in 2017 after 11 years. Its introduction into social gaming, through the purchase of Playdom for US $ 563.2 million in 2010, resulted in depreciation. Its attempt to cash in on the burgeoning popularity of shortened YouTube videos by buying Maker Studios for $500 million in 2014 resulted in the operation being absorbed by other elements of the corporation.