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WhatsApp On-boards Verloop.io for Automation Business

CIO Insider Team | Wednesday, 12 January, 2022
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Verloop.io, a conversational AI platform for buyer assist automation announces the affiliation with WhtasApp as its business solution provider (BSP). As a BSP, Verloop.io enables businesses to tap into all new touch points of a buyer's purchase journey, removes the friction and ensures better lead conversation and customer satisfaction. Additionally, Verloop.io enables businesses to connect with millions of customers through WhatsApp chatbots on WhatsApp business accounts.

WhatsApp has an active monthly user base around two billion across 180 countries. As per the data by Verloop.io, almost over 65 percent of consumers believe WhatsApp to be the easiest way to connect with a brand and resolve queries.

With WhatsApp chat being available for 24x7, customers can communicate and solve data driven queries on a real-time basis and without any human intervention, while automatically transferring complex customer queries to live agents for more empathetic responses. By this brands can scale their support without worrying about Operational Expenses and augmenting their customer experience.

WhatsApp is a massive messaging service with deep penetration that allows businesses of all sizes to reach their users with ease

The current batch of bots can support only 60 percent of customer queries without a human call centre executive. Besides, these super bots can cater to clients across sectors and support additional 14 languages including Hindi, Arabic, Konkani, Tamil, Telugu, and Kannada.

Gaurav Singh, Founder and CEO, Verloop.io, says, “given today’s situation and how the pandemic has changed user behaviour, brands must now find ways to apply AI-based solutions for ensuring they are delivering delightful support experiences. WhatsApp is a massive messaging service with deep penetration that allows businesses of all sizes to reach their users with ease. With this association, Verloop.io’s machine learning automation is combined with the strength of WhatsApp Business API and, brands will now have an end-to-end solution for developing and strengthening their customer experiences. As one of the select official WhatsApp Business service providers globally, we aim to benefit more than 2,000 enterprises with conversational automation as the next generation of consumer to brand communication offering.”

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