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METRO Digital, Google & Wipro Limited to Digitalize Wholesale and Retail Industries

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To boost cloud adoption and drive innovation across the wholesale and retail industries, Metro Digital decides to join forces with Google Cloud and Wipro Limited. The three companies will exchange best practices in cloud adoption and supply industry partners, with Google suppliers having entry to train on technologies and processes for a smooth cloud transition, is one example.

The three companies will together work towards uplifting Metro’s store infrastructure to apply new technologies for further fulfillment models and check out processes. Ideas will be brought to reality by covering topics, aimed at employees from all three companies and other industry-related interested companies.

“Cloud computing is an essential part of our IT strategy. In a company like Metro that operates in 25 countries with a decentralized structure the use of cloud technologies enables diverse and flexible development opportunities. To further accelerate the adoption of these technologies, we will establish the Cloud Competence Hub in collaboration with Cloud and Wipro. Through training and certification of our employees, we are strengthening our technology expertise, which will enable us to move a variety of applications from our different business units to the cloud and develop innovative ideas and concepts on this basis,” added Felix Lindemann, COO of Metro Digital.

“Collaborating with METRO Digital on this innovative project is a showcase of how we can support companies from across the retail and wholesale industries with their transitions to the cloud. Google Cloud’s knowledge and expertise will help these companies foster a culture of innovation and provide them companies with the best practices and processes they need to become a cloud-first business,” said Daniel Holz, Vice President, Sales, EMEA North, Google Cloud.

Google Cloud will uplift METRO’s scalability and stability of the IT landscape, speed up its improvements across 25 countries and plus Metro will gain benefits from Google-led training with various digital learning opportunities. In the years to come, Google cloud will undertake an enormous part of METRO’s systems.

“Collaborating with METRO Digital on this innovative project is a showcase of how we can support companies from across the retail and wholesale industries with their transitions to the cloud. Google Cloud’s knowledge and expertise will help these companies foster a culture of innovation and provide them companies with the best practices and processes they need to become a cloud-first business,” said Daniel Holz, Vice President, Sales, EMEA North, Google Cloud.

The collaboration is mainly proposed for the welfare of METRO’s cloud adoption, learning opportunities for its employees and the development of innovative wholesale solutions.

“The launch of this new competence hub will help accelerate digitalization and innovation across the wholesale and retail sector in Dusseldorf. This new collaboration with Google Cloud and Wipro Limited will help drive industry expertise around infrastructure and cloud competence. We look forward to the launch in March 2021,” commented Dr.Stephan Keller, Mayor of the City, Dusseldorf.

Earlier in December 2020, METRO had enforced a multiyear strategic partnership with Wipro Limited to make the Group's IT more efficient and had ardently worked on innovation and customer needs. The Cloud Competence Hub takes the partnership to a new level.

“We are excited to expand our partnership with METRO Digital to jointly establish the Cloud Competence Hub to scale cloud adoption for METRO and other clients in the region,” said Barath Narayan, COO, Europe, Wipro Limited.

He went on to say, “Wipro’s industry experience and investments in cloud services will enable us to manage and accelerate migration to public cloud. We see this as an opportunity to scale and industrialize cloud adoption in Germany and the rest of Europe.”

METRO has thoughts of leveraging its strong network of learning organizations such as Ecole hoteliere de Lausanne and Code University in Berlin to connect industry and academic knowledge with its partners to change and innovate initiatives as well as to foster collaboration and knowledge exchange across the industry.

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