Tata Communications revealed that they have obtained a 51 percent ownership in Commotion Inc., a company specializing in AI-based enterprise software-as-a-service, operating in both the United States and India. This acquisition is aimed at enhancing the integration of AI within Tata Communications' Digital Fabric portfolio.

The purchase will primarily improve Tata Communications' Customer Interaction Suite, which consists of Tata Communications Kaleyra. By combining Commotion's orchestration engine with Kaleyra's essential systems, including channels, the Kaleyra TX Hub, and CCaaS, the company seeks to automate and direct complete customer journeys.

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This change is anticipated to transition interactions from reactive replies to proactive and innovative engagement on various touchpoints.

The platform integrates Voice AI, an Agentic AI Builder, and Omnichannel Journey Orchestration, allowing businesses to streamline intricate tasks and provide customized experiences on a large scale, all the while enhancing backend operations.

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Tata Communications announced that the acquisition of Commotion will bring advantages to its customers while also facilitating its progression towards becoming a pioneering AI-focused organization.

By integrating Commotion into the Digital Fabric, the company is committed to assisting enterprises in transitioning from small-scale AI experiments to significant, business-defining digital transformations.

A. S. Lakshminarayanan, Managing Director and Chief Executive Officer of Tata Communications, expressed that the acquisition represents an important advancement in transforming the way customers experience services in the era of artificial intelligence.

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He noted that the prompt incorporation of Commotion into Kaleyra has yielded positive results among customers and is expected to bolster the sophistication and versatility of its Digital Fabric.

The CEO of Commotion, Murali Swaminathan, referred to the acquisition as a significant achievement based on a common purpose, highlighting the harmonious relationship between Commotion's innovative approach and Tata Communications' extensive global reputation.

Swaminathan further stated that the partnership seeks to ethically expand the implementation of AI solutions across various sectors, ultimately revolutionizing global industry practices.