ASF Insignia, a large integrated commercial IT office campus strategically located in Vatsal Valley, Gurugram, having good connectivity with South Delhi, Faridabad and the Gurugram CBD, has secured a commitment of equity and quasi-equity investment of approximately Rs.1,250 crore from Mumbai-headquartered Alpha Alternatives.

The transaction reflects continued institutional interest in high-quality office real estate assets in the National Capital Region.

Anil Saraf, ASF Insignia says, “The investment from Alpha Alternatives reinforces the long-term fundamentals of ASF Insignia and our strategy of building an institutionally driven office ecosystem. The focus is on balance sheet strength, asset quality and creating a campus that continues to meet the evolving needs of large enterprises and global capability centres, on cost optimal basis.”

Kaushal Biyani, Alpha Alternatives, says, “In line with Alpha Alternatives’ investment philosophy of long-term value creation, rigorous risk management, and consistent performance across market cycles, we are proud to partner with the ASF Insignia team as they enter their next phase of growth. We are delighted to invest in a high-quality office asset at scale, spanning approximately 4.5 million sq. ft., and look forward to working closely with Saraf and the ASF Insignia team to revitalize the ASF Insignia complex."

"The development offers a compelling blend of quality and value, and we are excited to collaborate with leading office users as ASF Insignia evolves into a future-ready, integrated office campus in Gurugram,” adds Kaushal.

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The partnership follows ASF Insignia’s earlier institutional association with JP Morgan, which delivered over 2.5x returns, and marks a renewed phase of growth backed by long-term capital.
ASF Insignia’s occupier profile has historically reflected demand for large-format office environments.

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Earlier, Smartworks had leased approximately 4.5 lakh sq. ft. space in ASF Campus, a transaction that continues to serve as a validation of the asset’s scale and enterprise appeal.

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Neetish Sarda, Smartworks says, “ASF Insignia is among one of the better planned office complexes of NCR. This project offers wholesome occupier experience due to its elaborate amenity offerings, first world services infrastructure, Grade A buildings, and vast tracks of open landscaped spaces. Engagement of Smartworks with ASF is strategic & long term, as this campus supports volumes, provides quality real estate solutions at attractive price points, and has potential to cater to our immediate as well as future expansion needs.”