India-based entertainment startup Mythik has secured an additional $5 million in funding, pushing its valuation beyond $50 million as the company accelerates its ambitions of building a technology-driven global entertainment platform.

The fresh capital comes less than a year after Mythik raised a $15 million seed round, which it described as one of the largest seed investments in India’s media-tech sector.

The latest funding round attracted several prominent investors, including Harsh Jain, Rajat Gupta, Zubin Bharti Mittal, Ishan Sinha, Blume Ventures through the Blume Founder’s Fund, and Rooshabh Shah.

Existing investors such as Sakal Media Group, the family offices of Anirudh Patni and Samarth Parekh, and former Enam Asset Management Group CEO Samir Vora also participated in the round, reflecting continued confidence in the company’s long-term vision.

Founded by entrepreneur Jason Kothari, Mythik positions itself as a “tech-first global entertainment company” that focuses on adapting Eastern mythology, folklore, and historical stories for worldwide audiences through modern technology and immersive storytelling formats. The startup aims to transform culturally rooted narratives into globally appealing entertainment properties.

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Commenting on the funding, Kothari said the company is excited to welcome investors who bring strategic expertise, strong networks, and global perspectives while also strengthening relationships with existing backers. He added that the continued support validates Mythik’s mission to create a category-defining entertainment platform inspired by Eastern storytelling traditions.

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Mythik has frequently described its vision as creating a “Disney from the East” by modernizing stories from Asia and other Eastern cultures for international audiences. According to the company, these narratives already have a built-in audience of nearly 3.5 billion people worldwide.

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The startup currently employs around 200 professionals, including talent from major organizations such as Disney, Amazon Studios, Tencent, MX Player, Amar Chitra Katha, and Walmart.