Fintech firm PhonePe announced that it has signed a Memorandum of Understanding (MoU) with the Ministry of Electronics and Information Technology (MeitY) to integrate its enterprise data intelligence platform, PulsePro, with the PM GatiShakti framework.

PhonePe said the collaboration will support national infrastructure planning, economic analysis, and integrated urban and rural development by providing granular, hyperlocal insights. PulsePro converts aggregated and anonymize transaction data into market signals, enabling organizations to analyze real-world activity trends across geographies and categories for more informed decision-making.

Under the agreement, PhonePe PulsePro metrics will be integrated into the PM GatiShakti National Master Plan portal, which is managed in collaboration with the Bhaskaracharya National Institute for Space Applications and Geo-informatics (BISAG-N).

The integration is expected to complement existing datasets available through the national planning framework and provide additional visibility into economic and market trends across regions. By incorporating transaction-based intelligence, the initiative aims to strengthen data-driven approaches to infrastructure development and resource allocation.

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The company said the availability of hyperlocal market insights could help stakeholders better understand regional activity patterns and emerging trends. Such information can support planning across sectors and contribute to more coordinated development across urban and rural areas.

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MeitY Secretary S Krishnan said data-driven intelligence can play an important role in enabling informed planning and decision-making. He added that the granular and hyperlocal insights available through PhonePe PulsePro can complement existing datasets and provide additional visibility into emerging trends across markets and geographies.

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The partnership marks an effort to bring private-sector data intelligence into a national infrastructure planning ecosystem. Through the integration, policymakers and other stakeholders will gain access to additional market-level indicators that can help inform planning decisions and improve understanding of economic activity across different regions.