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Wipro Appoints Sarah Adam-Gedge as Country Head for New Zealand

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IT major Wipro Limited announced that Sarah Adam-Gedge has been appointed as the Managing Director for Australia and New Zealand (ANZ). Sarah is known to have a proven track record for driving innovation, profitability, market resilience and management of consumer and influencer ecosystems for leading digital transformation efforts worldwide for major corporations.

Leading P&L, the company stated that Sarah will shed key focus on Wipro's various strategies for corporate success, sales advancement, customer partnerships, talent creation, brand development and market connections.

Prior to joining Wipro, Sarah handled various Senior Management positions as Publicis Sapient Australia, Avanade Australia's Managing Director, Managing Partner and Vice Chairman of IBM, PwC Managing Partner and Arthur Andersen's Partner. In Australia and New Zealand, Asia-Pacific, Middle East and Africa, and Latin America she has worked for more than 25 years as project and service-based consultants.

“I am looking forward to working with an outstanding team and being a part of Wipro, which is on a transformation journey globally. Wipro has strong values and is highly respected in the market, and this resonates with clients, partners and team members. I am delighted to have the opportunity to support Wipro’s clients as they accelerate their digital and technology-led change initiatives,” said Sarah.

“ANZ has been a strategic focus for Wipro over the years and even more so now with the region’s growing demand for comprehensive digital transformation solutions, agility and scale, specialized technology requirements and innovation. I am excited to welcome Sarah and am confident that her leadership and deep understanding of this market will help clients succeed and drive our growth ambition in this region,” said N.S. Bala, CEO, APMEA, Wipro Limited.

“I am looking forward to working with an outstanding team and being a part of Wipro, which is on a transformation journey globally. Wipro has strong values and is highly respected in the market, and this resonates with clients, partners and team members. I am delighted to have the opportunity to support Wipro’s clients as they accelerate their digital and technology-led change initiatives,” said Sarah.

Before this appointment, the company had named Pierre Bruno to concentrate on the EU sector in the last few years to act as Chief Executive Officer (CEO). Also, the company formed an alliance with Amazon Web Servicess, Inc., (AWS) to start a new business called Wipro AWS Business Group (WABG). This latest unit has been developed to help clients monitor their AWS cloud migration journey quickly. In addition, the Wipro AWS Launch Pad will be used by consumers to promote their market transformation programmes.

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